I hope you’re not sick of me talking about online reviews, because I’m about to do it again. Why? Because they can have a huge impact on your practice and bottom line.
91% of consumers between the ages of 19 and 34 trust reviews, and clients are more likely to trust your practice if you have at least 40 reviews.
1. Asking For Reviews In Person
For any brick-and-mortar types of businesses like dental practices, asking for reviews in person may be the way to go. One option is to have your receptionist(s) engage with patients when they pay after their appointment, then say something like “We really appreciate feedback from our patients. Would you be willing to write an online review?”
2. Asking For Reviews Via Email
In some cases, sending an email may be the right way to ask for reviews. My recommendation is to segment your client list and send out staggered emails accordingly.
3. Asking For Reviews On A Thank You Page
If clients land on a Thank You page after booking an appointment online, use that moment to ask for a review. Clients who are actively engaging with your practice are primed to share their experience.
4. Asking For Reviews In A Text Message
Text messages have nearly a 100% open rate. You can try something like: “We hope you enjoyed your visit. Please leave a review on Google and let us know how we did!”
5. Asking For Reviews On A Receipt Or Card
Whether you print invoices or hand patients a follow-up card, including a brief message asking for a review can generate responses. Use a QR code that links directly to your Google review page.
6. Asking For Reviews On Social Media
Ask your social media followers to review your practice. Facebook reviews are important for local practices since many people use Facebook to search for dentists near them.
