Flagship Program

The CATALYST Program: Your Complete Done-For-You Dental Marketing System

Stop managing five vendors who don't talk to each other. The CATALYST Program is everything your practice needs — fully managed by one expert team with one strategy and one set of goals.

Dentist confidently reviewing a unified dental marketing dashboard — the CATALYST Program gives practices one team, one strategy, and complete marketing control
Overview

What We Deliver

The CATALYST Program is DMH's all-in-one monthly marketing retainer built on the proven Duct Tape Marketing System. It replaces the fragmented, expensive experience of managing multiple vendors with a single expert team that owns your entire marketing strategy and execution — from your website to your social media to your reviews and beyond.

Month 1 is dedicated entirely to strategy and setup: a Total Online Presence Audit, a Strategy First Blueprint, website optimization, editorial calendar creation, and every system configured and ready. Starting in Month 2, your dedicated DMH team moves into full execution mode — doing the daily marketing work your practice needs to grow.

Practices across North America trust the CATALYST Program as their virtual marketing team. Clients consistently see 5x–30x ROI within the first year, driven by the compounding effect of integrated SEO, content, social media, email, advertising, and reputation management all working toward one set of goals.

Dental marketing strategy session showing an integrated done-for-you marketing plan — the CATALYST Program team executing SEO, social, email, and Google Ads in unison
What's Included

Everything You Get

Strategy First Blueprint & Total Online Presence Audit
Full website rebuild (WordPress or Duda)
2 SEO-optimized blog posts per month
20 custom social media posts per month
Monthly email newsletter via The Engagement Engine
Directory citations & backlink building
Customized review generation system (Reviews Hero)
Online advertising management up to $999 ad spend
Ongoing monthly SEO optimizations & keyword tracking
Real-time executive KPI dashboard
Monthly marketing insights video walkthrough
Bi-annual marketing planning sessions
How It Works

The Process

01

Discovery Call

A 30-minute call with Ian to understand your goals, assess fit, and answer your questions — zero pressure, zero obligation.

02

Strategy & Setup (Month 1)

Total Online Presence Audit, Strategy First Blueprint, website optimization, editorial calendar, and all systems configured — everything built before a single tactic is executed.

03

Full Execution (Month 2+)

Your dedicated DMH team takes over the daily marketing work: content, social media, email, SEO, ads, reviews, and reporting — all aligned to your strategy and goals.

FAQ

Common Questions

What is the CATALYST Program?

The CATALYST Program is DMH's comprehensive done-for-you dental marketing monthly retainer, built on the Duct Tape Marketing System. It covers everything from strategy through to full execution — SEO, content, social media, email, advertising, reviews, and reporting — all managed by one expert team.

How long is the minimum commitment?

The minimum commitment is 6 months. Month 1 is focused on strategy and setup; Month 2 and beyond is where full execution begins and results start to compound.

What ROI can I realistically expect?

Clients typically see 5x–30x ROI within the first year of the program. Results vary based on your market, starting point, and how competitive your local area is — but the integrated, strategy-first approach is designed to maximize returns.

Is ad spend included?

Month 1 includes advertising management up to $999 ad spend, which is billed directly by the platforms (Google, Meta). Tiered management fees apply for higher ad budgets — this is discussed during the Discovery Call.

Ready to get started?

Book Your Free Discovery Call

30 minutes with Ian Cantle. No pressure, no pitch — just an honest look at what's holding your practice back and a clear roadmap to fix it.

Book Free Discovery Call

Free • No obligation • 30 minutes with Ian Cantle