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The Dental Marketing Heroes Podcast
Stay up-to-date on the latest dental marketing news, tips, and strategies that will give you new marketing superpowers and help propel your practice to new heights.
Hosted by Ian Cantle — founder of Dental Marketing Heroes, Amazon bestselling author, and dental marketing strategist with over two decades of experience helping practices grow.
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Dental Marketing Heroes
New episodes covering the strategies that grow practices
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What You'll Learn
Every episode covers a specific marketing challenge dental practices face — with practical, actionable advice you can apply to your practice right away.
Dental SEO
How to dominate Google for your local area and attract patients searching right now.
Google Ads
Paid search strategies that generate real ROI for dental practices of every size.
Social Media
What actually works on Facebook, Instagram, and beyond — and what's a waste of time.
Email Marketing
Nurture your patient base and drive repeat and referral business with email.
Online Reviews
Build a 5-star reputation that turns prospective patients into booked appointments.
Marketing Strategy
Big-picture thinking on how to build a marketing system that compounds over time.
Listen to the Podcast
Episode Guide
Browse all episodes — each one covers a specific dental marketing challenge with practical, actionable strategies you can apply to your practice right away.
April 17, 202600:33:37
From Fight-or-Flight to Flow: A Freedom Coach's Guide to Stress-Free Dentistry with Karen Theimer
From Fight-or-Flight to Flow: A Freedom Coach's Guide to Stress-Free Dentistry with Karen Theimer Stressed clinic days? Breathe your way to better leadership, calmer teams, and happier patients. 🌬️🦷 High-pressure days don't have to drain your energy or your culture. In this …
April 16, 202600:37:13
YOUR 2026 DENTAL MARKETING ENGINE BLUEPRINT
Tired of 2 a.m. "random acts of marketing"—hello TikTok dances or panic billboards? This episode is your lifeline. We tear down chaos and rebuild your growth plan around a precise, integrated 2026 dental marketing engine that turns every dollar into momentum, not leaks. 🦷⚙️Th…
April 16, 202600:19:53
Stop Dancing and Grow Your Dental Practice
Stop Dancing and Grow Your Dental Practice 🦷📈 Feeling pressure to lip-sync your way to new patients? You're not alone. This episode dismantles the viral myth once and for all—and shows you how to build a predictable, high-ROI growth engine that actually fills chairs. No ring…
December 11, 202500:15:13
How to Attract Patients in 2026 with SEO, AI Search & Omnisearch (For Dentists)
Are your patients suddenly searching only through AI tools like ChatGPT, or is Google still doing most of the heavy lifting? Before you pivot your entire strategy, it's worth looking at the data. In this episode of The Dental Marketing Heroes Podcast, Ian Cantle (President and…
December 11, 202500:05:12
AI vs SEO: Why Dentists Shouldn't Abandon SEO & Google Search (Yet)
Most dentists are playing with AI tools every day now—ChatGPT, Claude, and the rest. The buzz is huge. The question Ian keeps getting from practice owners: "Should I abandon SEO and Google Search for AI search right now?" In this Dental Marketing Heroes mini-episode, Ian Cantl…
September 8, 202500:46:10
AI Traffic Is Coming for Dentists—How to Prepare Your Online Visibility (Without Panic)
AI Traffic Is Coming for Dentists—How to Prepare Your Online Visibility (Without Panic) Is AI really about to disrupt how dental practices attract new patients—or is it all just hype? In this can't-miss episode, Ian Cantle—author, speaker, and founder of Dental Marketing Heroe…
April 10, 202500:35:53
Your 2025 Dental Marketing Blueprint: Top Strategies for Success
Your 2025 Dental Marketing Blueprint: Top Strategies for Success Welcome to The Dental Marketing Heroes Podcast! In this episode, host Ian Cantle delves into the ultimate dental marketing strategies to elevate your practice in 2025. Discover: The importance of having a solid m…
March 25, 202500:04:25
DMH 2 MINUTE TIPS - How To Ask For Reviews Even In A busy Office
How to Ask for Reviews EVEN When We're Busy at the Front Desk! Running a busy dental practice? We get it—your front desk team is juggling appointments, calls, and check-ins all day long. But that doesn't mean you should miss out on valuable patient reviews! ⭐ In this video, we…
March 28, 202500:04:38
2 MINUTE TIP - How To Ask For Reviews And What Happens If You Don't!
If your dental team isn't actively asking for reviews, you could be missing out on new patients, better rankings, and a strong online reputation. ⭐ In this video, we'll break down why reviews are essential, what happens when you don't ask for them, and how to train your team t…
March 21, 202500:03:12
2 MINUTE TIP - How To Ethically Incentivize For Google Reviews
Google reviews can boost your credibility, improve local SEO rankings, and attract more patients—but did you know that offering direct incentives for reviews can violate Google's guidelines? 😱 In this video, we'll break down ethical and compliant strategies to encourage more …
Prefer to Read? Grab the Free eBook.
Ian's book "7 Steps to Dental Practice Marketing Success" distills the core frameworks he covers in the podcast into one practical guide you can act on immediately — completely free.
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