Dental Google Ads
Put your practice in front of patients who are actively searching for a dentist right now. We build, launch, and continuously optimize Google Ads campaigns that deliver qualified leads at maximum ROI.

Google Ads is the fastest way to put your practice in front of patients who are searching for a dentist right now — for emergency care, dental implants, Invisalign, veneers, or cosmetic dentistry. But most dental Google Ads accounts leak thousands of dollars a year on wasted clicks.
We've seen accounts silently funneling $10,000+ CAD per year into 404 pages. We build campaigns with strict negative keywording, conversion-focused landing pages, and bid strategies tuned to actual patient calls — not clicks.
Done right, Google Ads delivers immediate patient volume while your SEO compounds. Together, they give you both short-term results and long-term cost efficiency.
Built for Dental Practices, Not Generic Agencies
High-Intent Targeting
Capture patients actively searching for specific treatments — implants, Invisalign, veneers, emergency dentistry — not browsers researching casually.
Negative Keyword Discipline
Strict negative keywording eliminates wasted spend on irrelevant searches — the silent budget killers in most dental accounts.
Conversion Landing Pages
Custom landing pages built to convert ad traffic into phone calls and submissions, not bounce-back visits.
Bid Optimization
Continuous bid and budget optimization focused on cost per acquired patient, not cost per click.
Multi-Channel
Google Search Ads plus social ad management — coordinated so your message reaches patients wherever they are.
Transparent ROI Reporting
Every dollar tied to calls, forms, and revenue — so you know exactly what your ad spend returns.
Everything in the Deliverable
A clear, transparent scope — no vague retainers. You know exactly what we build, ship, and report on.
- Campaign strategy and keyword selection
- Ad copy and custom landing page creation
- Google Ads and social ad management
- Strict negative keyword management
- Ongoing bid and budget optimization
- Conversion tracking tied to phone calls and forms
- Transparent ROI reporting
A Clear Path From Audit to Growth
Account Audit
We audit your existing account for wasted spend, broken links, and missed opportunities — often finding thousands in savings.
Campaign Strategy
We map high-intent keywords by treatment and build a campaign structure engineered for quality score and conversion.
Launch & Track
We launch with conversion tracking, custom landing pages, and strict negative keywording from day one.
Optimize & Scale
We continuously optimize bids, ads, and landing pages — scaling what works and cutting what doesn't.
Frequently Asked Questions
How much should a dental practice spend on Google Ads?
Most dental practices see results with a monthly ad spend of $1,000–$5,000, scaled by market size and the number of treatments you want to promote. We'll recommend a budget tied to your revenue goals during the discovery call.
How quickly will Google Ads produce patients?
Google Ads can deliver qualified patient calls within days of launch — it's the fastest channel for immediate patient volume. SEO compounds over time, but Ads works while you wait.
Why do my current Google Ads not work?
Most dental accounts waste budget on broad match keywords without negative keywording, send traffic to a homepage instead of a conversion page, or have broken tracking. Our audit typically finds thousands in immediate savings.
Do you charge a percentage of ad spend or a flat management fee?
We offer transparent management fees — no opaque percentage-of-spend markups. You'll know exactly what you pay for management and what goes to Google. See our pricing guide for details.
Related Insights
Social Media & AdvertisingThe 2022 Social Media Playbook For Dentists
Welcome to our 9th webinar of 2022. Today Ian Cantle shares the Social Media Playbook For Dentists — the strategy that can radically impact your new patient numbers.
Social Media & AdvertisingHow To Elevate Your Social Media In 2022
The world of social media marketing is noisy. Getting your content to your ideal patients is tough going. Here are the things that can help your posts stand out.
Social Media & AdvertisingPromote Your Dental Practice With TikTok
Everybody has heard about TikTok. More local businesses are turning to TikTok as a way of connecting with potential patients. Here's how to promote your dental practice.
Real Practices. Real Growth.
Ready to put this to work for your practice?
Book a free discovery call. We'll audit where you stand today and map exactly how this service fits your practice, market, and growth goals.
Request Ad Campaign Audit