Dental Marketing Heroes logo featuring bold text and a vibrant color scheme, representing a dental marketing agency focused on attracting and retaining patients.
  • Services
    • Dental Marketing CATALYST Program
    • Dental Web Design
    • Dental SEO Experts
    • Dental Social Media Services
    • Reviews Hero System
  • Webinars
  • Free Resources
    • The Dental Marketing Podcast
    • Free Dental Marketing Checkup
    • The Ultimate Guide to Dental SEO: How to Rank Your Practice Higher
    • Free Dental SEO Report
  • About Us
    • Dental Marketing Credentials & Awards
    • Media Room
  • Blog
    • Dental Marketing Tips
    • Dental Marketing Plan Tips
    • Dental Website Design Tips
    • Dental Email Marketing Tips
    • Dentist Social Media Marketing Tips
    • Dental Content Marketing Tips
    • Dental SEO Tips
    • Dental Marketing Infographics
    • Covid Dental Marketing Tips
  • Contact Us
Book Discovery Call

DENTAL MARKETING NEWS, TIPS, AND TRENDS

Discover Essential Dental Marketing Support and Stay Ahead of Trends

Beware of the dental practice management marketing lie

Beware of the Practice Management Marketing Lie: Why All-in-One Solutions Fall Short

Dentists should avoid this common practice management marketing lie… As a dentist, you have enough to worry about running your practice and providing quality patient care.  The last thing you ... Read More...

Webinar 9 - The 2022 Social Media Playbook For Dentists

The 2022 Social Media Playbook For Dentists

Watch the webinar replay of “2022 Social Media Playbook For Dentists“. Hi and welcome to our 9th webinar of 2022. Today, I’ll be talking with you about the 2022 Social ... Read More...

Webinar 10 - How to leverage video and multi-media for dental practices - Dental Marketing Heroes

How To Leverage Video And Multi-Media For Dental Practices

Watch the webinar replay of “How To Leverage Video And Multi-Media For Dental Practices“.   Hello and welcome to our 10th webinar of 2022. Today we’ll be talking about how ... Read More...

Dental Marketing Heroes - Webinar 8 - Dental Marketing System

How A Dental Marketing System Will Help You Grow Your Practice And Win At Marketing

Watch the webinar replay of “How A Dental Marketing System Will Help You Grow Your Practice And Win At Marketing“. Hi, and welcome to our 8th webinar of 2022. Today, ... Read More...

Webinar 7 - The Power of Retargeting Advertising for Dental Practices

The Power Of Retargeting Advertising For Dental Practices

Hi and welcome to our 7th webinar of 2022. Today, we’ll be talking about the power of retargeting advertising for your dental practice. My name is Ian Cantle, and I’m ... Read More...

2022 guide to Google Maps

The 2022 Guide To Google Maps – How To Get Your Dental Practice Ranked On The Map

Watch the webinar replay of ‘The 2022 Guide To Google Maps – How To Get Your Dental Practice Ranked On The Map‘. Thank you so much for joining us. For ... Read More...

everything you need to know about Google Business Profiles

Everything You Need To Know About Google Business Profiles

Updated: April 7, 2026   Table of Contents Free Google Business Profiles Optimization Resource What is Google Business Profiles? Why Is Google Business Profiles So Powerful For Your Dental Practice? ... Read More...

how to maximize lead flow with PPC and Google Ads

How To Maximize Lead Flow With Pay Per Click And Google Ads

Welcome to our fourth webinar of 2022. Today we’ll be talking about how to maximize lead flow with Pay Per Click and Google Ads. My name is Ian Cantle, and ... Read More...

new SEO formula for dental practices - Dental Marketing Heroes

The New 2022 SEO Formula For Dental Practices

  Watch the 2022 SEO Formual For Dental Practices Webinar Video Today we’ll be talking about how to get SEO working for you with the new 2022 SEO formula for ... Read More...

Facebook-ad-objectives-simplified-Dental-Marketing-Heroes

Facebook Ad Objectives… Simplified

Most local dental practices should advertise on Facebook. That’s what I believe, and the evidence backs me up. It’s cost-effective and, if you do it right, it can help your ... Read More...

Dental Marketing Heroes webinar 2 - How to Optimize Your Dental Website for Maximum Conversions

How To Optimize Your Dental Website For Maximum Conversions

Watch the webinar replay of ‘How To Optimize Your Dental Website For Maximum Conversions‘ Welcome to our second webinar of 2022. Today we will be talking about how to optimize ... Read More...

how-to-double-conversions-with-same-amount-of-traffic-Dental-Marketing-Heroes

How To Double Your Conversions With The Same Amount Of Traffic

In the world of digital marketing, traffic gets a lot of attention. In fact, it seems like you can’t go anywhere online without reading a traffic metaphor invoking red and ... Read More...

Your 2022 Internet Marketing Plan For Dental And Orthodontic Practices

Your 2022 Internet Marketing Plan For Dental And Orthodontic Practices

Today, we'll be talking about your 2022 internet marketing plan for dental and orthodontic practices (click the link to watch the webinar replay).  Today we'll be exploring the dental marketing ... Read More...

creative-ways-to-use-facebook-messenger-to-promote-your-practice

5 Creative Ways To Use Facebook Messenger To Promote Your Business

Facebook Messenger is a tool many of us use for instant messaging with our friends – but did you know that it’s a useful marketing tool as well? It has ... Read More...

A group of people with a sign promoting patient acquisition.

Use Patient Referral To Drive New Patient Acquisition

You want to grow your dental practice. That’s a given. New patient acquisition is expensive. Another given. What’s a dental practice owner to do? If you have an unlimited marketing ... Read More...

increase-your-website-conversion-with-these-helpful-tools-Dental-Marketing-Heroes

Increase Your Website Conversion With These Helpful Tools

In the world of digital marketing, traffic gets a lot of attention. Dental practice owners understand that without visitors to your site, it’s unlikely you’re going to be able to ... Read More...

5-ways-of-repurposing-content-Dental-Marketing-Heroes

5 Ways Of Repurposing Content To Grow Your Patient Base

The greatest thing about the content that businesses create is that it can be consumed in so many ways.  The written (or typed) word, video, audio, and other creative outlets ... Read More...

3-compelling-reasons-why-online-patient-reviews-work-Dental-Marketing-Heroes

3 Compelling Reasons Why Online Patient Reviews For Dental Practices Work

Aside from a great website, patient-friendly content, and informative blogs, one of the best ways to create a virtual foundation for your dental practice is through online patient reviews. Apart ... Read More...

8-Social-Media-Myths-To-Leave-Behind-In-2021-Dental-Marketing-Heroes

8 Social Media Myths To Leave Behind In 2022

There’s no question that social media marketing is, and will continue to be, important for local dental clinics. That said, there are a lot of social media myths that are ... Read More...

Why-Every-Single-Dental-Clinic-Needs-Digital-Marketing-Dental-Marketing-Heroes

Why Every Single Dental Clinic Needs Digital Marketing

Digital marketing isn’t optional. The fact remains, though, that only 84% of businesses have a content marketing strategy as of early 2021. 16% don’t. If you’re one of the people ... Read More...

Direct-Response-Marketing-Campaigns-That-Deliver-Results-Dental-Marketing-Heroes

Direct Response Marketing Campaigns That Deliver Results

There’s no denying that direct response marketing – when done right – is hugely effective. The problem is that it is often attempted in ways that are ill-conceived and poorly ... Read More...

3-most-common-mistakes-everyone-makes-with-Facebook-ads-Dental-Marketing-Heroes

The 3 Most Common Mistakes Everyone Makes With Facebook Ads

Did you know that the average Facebook user clicks on 12 ads per month? It’s true – and it illustrates why Facebook ads are still one of the most cost-effective ... Read More...

Why-SMS-Marketing-Should-Be-In-Your-Budget-Right-Now-Dental-Marketing-Heroes

Why SMS Marketing Should Be In Your Budget Right Now

Marketing is always changing and the changes we saw since 2020 have been profound, mostly because of the COVID-19 pandemic. We’ve all had to adjust our work and home lives ... Read More...

Get-more-traffic-with-dental-practice-blog-in-2021-Dental-Marketing-Heroes

Get More (And Better) Traffic In 2022 With Your Local Dental Practice Blog

You already know that content marketing is widely considered to be essential for your dental practice. Maybe you’ve already got a dental practice blog that gets some organic traffic. What’s ... Read More...

Improve your email marketing with expert tips.

Improve Your Email Marketing With These 10 Tips From The Pros

Even though it has now been around for decades, email marketing is still one of the least expensive, most effective forms of digital marketing. That’s good news because it means ... Read More...

Promote-Your-Dental-Practice-With-TikTok-Dental-Marketing-Heroes

Let’s Talk About How To Promote Your Dental Practice With TikTok

Promote your dental practice with TikTok?? Yes! Everybody who hasn’t been in a cryogenic state for the past couple of years has heard about TikTok. It’s the newest social media ... Read More...

how-to-elevate-your-social-media-in-2021-Dental-Marketing-Heroes

How To Elevate Your Social Media In 2022

The world of social media marketing is noisy these days. Getting your content to the people who are most likely to use your dental services is akin to trying to ... Read More...

90-Day-Post-Covid-Marketing-Roadmap-Dental-Marketing-Heroes

Your 90 Day Post-Covid Essential Dental Practice Marketing Roadmap

The first quarter of 2020 brought us an unprecedented situation with a global pandemic that shut down parts of the country, creating economic uncertainty and record unemployment in the process. ... Read More...

3-actionable-steps-to-successful-dental-marketing-in-2021-Dental-Marketing-Heroes

3 Actionable Steps For Successful Dental Marketing In 2022

It’s time to think about dental marketing in 2022. It’s estimated that 80% of all non-referral based leads within the dental sector starts with a major search engine. In other ... Read More...

Digital-Marketing-for-Dentists-Dental-Marketing-Heroes

Digital Marketing For Dentists: 8 Reasons Why Digital Marketing Is Essential For Your Practice

Are you struggling to grow your dental practice but aren’t sure where to start? It may be time to consider digital marketing. From creating informative content through targeted advertisements that ... Read More...

Facebook-Marketing-101-Getting-Back-To-Basics-Dental-Marketing-Heroe

Facebook Marketing 101: Getting Back To Basics

You’re probably already marketing your dental clinic on Facebook. If you’re not, you should be – but it’s not just a question of having a Facebook page and using it. ... Read More...

Digital-Marketing-in-2021-Dental-Marketing-Heroes

What Will Digital Marketing Look Like In 2021?

Digital Marketing. As 2020 winds down this month there are still a lot of questions that we can’t answer. How soon until a vaccine for COVID-19 is distributed? When will ... Read More...

7-Growth-Hacks-To-Help-Dental-Practice-Soar-Dental-Marketing-Heroes

Try These 7 Growth Hacks To Help Your Dental Practice Soar

Wouldn’t it be great to find some simple growth hacks that would help you leap ahead of your competitors and see your dental practice soar to new heights? Well, I’ve ... Read More...

Increase Patient Retention with Email - Dental Marketing Heroes

How To Increase Patient Retention With Email

New patients are great. There’s something undeniably exciting about attracting someone to your clinic who might not have found it otherwise. That’s the reason that new patient marketing gets all ... Read More...

Dental Marketing Heroes - 6 Easy Ways To Ask For Reviews

6 Easy Ways To Ask For Reviews (And Get Them Fast)

I hope you’re not sick of me talking about online reviews, because I’m about to do it again. Why? Because they can have a huge impact on your practice and ... Read More...

What Are The Most Important SEO Metrics To Track For Dentists?

What Are The Most Important SEO Metrics To Track?

What Dental Practice SEO Metrics Should You Be Tracking? SEO matters. You don’t need me to tell you that – although I certainly have told you all about it! Understanding ... Read More...

11 Simple Marketing Ideas To Get Through Pandemic - Dental Marketing Heroes

11 Simple Marketing Ideas To Get You Through The Pandemic

Have you cut back on marketing due to the COVID-19 pandemic? You’re not alone. A lot of dental practice owners are trying to save money by reducing their spending. Cutting ... Read More...

6 Critical Reasons Why Your Social Media Game Is Falling Short - Dental Marketing Heroes

6 Critical Reasons Why Your Social Media Game Is Falling Short

By now, most dental practice owners know they need to be active on social media. Regardless of  industry or niche, people expect to find you there. And social media’s free, ... Read More...

The SEO Metrics That Matter and How To Track Them - Infographic

Discover The Dental SEO Metrics That Matter Infographic

The Dental SEO Metrics That Matter (and how to track them) SEO matters… But understanding the importance of SEO is one thing and knowing what to do with your SEO ... Read More...

5 Free Marketing Ideas You Can Start Immediately In Your Dental Clinic

5 Free Marketing Ideas You Can Start Immediately

5 Free Marketing Ideas You Can Start Immediately! Is your marketing budget tiny – or non-existent? It’s a common problem with local businesses who put everything they make into inventory ... Read More...

Page [tcb_pagination_current_page] of [tcb_pagination_total_pages]

First

Previous

Next

Last

categories

  • Dental Advertising
  • Dental Content Marketing
  • Dental Digital Marketing
  • Dental Email Marketing
  • Dental Local Marketing
  • Dental Marketing Agency
  • Dental Marketing Infographics
  • Dental Marketing Plan
  • Dental Marketing Strategies
  • Dental Marketing System
  • Dental Marketing Webinars
  • Dental SEO
  • Dental Startup Marketing
  • Dental Website Design
  • Dental Website Hosting
  • Dentist Direct Mail
  • Dentist Referral Programs
  • Dentist Reputation Management
  • Dentist Social Media Marketing
  • Google Reviews
  • Videos

Never Miss a Dental Marketing Heroes Post

Sign up to receive notifications of new posts, articles and tips right to your inbox.

Ready To Talk With A Dental Marketing Expert?

We're passionate about helping Dentists and Orthodontists overcome their biggest marketing challenges so that they can focus on running their practice without worrying that their marketing is being done right.

Schedule A Discovery Call Now
Dental Marketing Heroes logo featuring bold text with "DENTAL" and "MARKETING" in red and "HEROES" in gold, representing a dental marketing agency focused on helping practices attract and retain patients.

OUR MISSION

To help dental practitioners and orthodontists achieve their goals, increase their practice valuation, and empower them to do more good in the world.

Contact

1 Yonge Street, Suite 1801, Toronto, Ontario, M5E 1W7

1-905-251-8178

info@dentalmarketingheroes.com

Social

Dental Marketing Webinars

Dental Marketing Packages

Dental SEO

Dental Marketing Blog

Dental Marketing Consultation

Copyright 2026 Dental Marketing Heroes, all rights reserved.

Understanding the Importance of Dental Marketing Analytics

Dental marketing analytics is crucial for understanding the effectiveness of your marketing strategies. By analyzing data, dental practices can identify which campaigns yield the best results, allowing them to allocate resources more effectively and refine their marketing efforts.

For instance, tracking metrics such as website traffic, conversion rates, and patient acquisition costs can provide insights into consumer behavior and preferences. This data-driven approach enables practices to make informed decisions that enhance their overall marketing strategy and patient engagement.

Leveraging Video Marketing for Dental Practices

Video marketing has emerged as a powerful tool for dental practices looking to engage with patients and showcase their services. With the rise of platforms like YouTube and TikTok, creating informative and entertaining video content can significantly boost a practice's visibility and patient interaction.

For example, practices can share educational videos about dental procedures, patient testimonials, or behind-the-scenes looks at their office. This not only builds trust with potential patients but also enhances the practice's online presence, making it easier for patients to find and choose them over competitors.

Building a Strong Online Reputation for Your Dental Practice

A strong online reputation is essential for attracting and retaining patients in today's digital landscape. Dental practices must actively manage their online presence, responding to reviews and engaging with patients on social media to foster trust and credibility.

For instance, encouraging satisfied patients to leave positive reviews on platforms like Google and Yelp can significantly enhance a practice's reputation. Moreover, addressing negative feedback constructively demonstrates a commitment to patient satisfaction, which can turn potential negatives into opportunities for improvement and growth.

Integrating Local SEO Strategies for Dental Practices

Local SEO is vital for dental practices aiming to attract patients from their surrounding areas. By optimizing their online presence for local search queries, practices can improve their visibility in local search results, making it easier for potential patients to find them.

Implementing strategies such as optimizing Google My Business profiles, using local keywords, and ensuring consistent NAP (Name, Address, Phone Number) information across directories can significantly enhance a practice's local search performance. These efforts not only drive more traffic to the practice's website but also increase foot traffic to the physical location.